العنوان:
الاتصالات / أوجيرو - التسويق والتجاري
الرمز:
TE/a99/4
الجهة المشرفة:
وزارة البريد والاتصالات
الجهة المعدة:
ديلويت وتوش - سيريس إنترناشيونال
عدد الصفحات:
500
تطلب من:
مكتب وزير الدولة لشؤون التنمية الادارية
المحتوى:
1- Interview guide (1st version) and market survey procedures • Analysis of different market surveys (demand side) and creation of supplementary 2- sheets for achieving interviews with corporate segment • Picking up data for setting up two documents: Main indicators and telecom market 3- overview 4- Interview guide (2nd version) 5- Summary of the four pilot interviews 6- Qualitative approach for corporate segment: minutes 7- Corporate market analysis: strategic and marketing outlooks (draft document) 8- Corporate segment synthesis (Report 2) 9- Corporate market survey: analysis of each company (book 1 and book 2) • Residential market survey 1 (subscribers): interview guide (focus groups) • ISDN meeting report • Leased lines meeting report 10- Model for the Analysis of the Pricing Policy (Voice Services) 11- Methodologie pour les Focus Groups 12- Residential market survey 2 (non-subscribers): interview guide (focus groups) 13- Corporate Market Survey Overview (Report 1) 14- Strategic and Marketing Orientations for corporate segment (Report 3) 15- Residential market survey 1 (subscribers): quantitative questionnaire 16- Procedures to perform a quantitative survey 17- Residential market survey 2 (non-subscribers): quantitative questionnaire 18- ISDN: main orientations at short and mid term (draft document) 19- Launching ISDN 20- Focus group analysis (existing subscribers) 21- Focus group analysis (non-subscribers) 22- Leased lines services: tariff policy 23- Corporate market survey overview and strategic & marketing orientations for corporate segment: Executive summary 24- Residential market survey 1 (subscribers): intermediate results 25- Residential market survey 2 (non-subscribers): intermediate results 26- Elaboration of scenarios in order to fix a tariff policy for basic voice services 27- Residential market survey 1 (subscribers): final report 28- Residential market survey 2 (non-subscribers): final report 29- Indicators of the Telecommunication market. 30- Strategic diagnosis: overview of the Telecom Sector and its environment. 31- Strategic diagnosis of fixed voice services market. 32- Strategic diagnosis of data services market.
السنة:
1999
القطاع الفرعي:
الإتصالات